Newsletter archive
One practical idea each week on removing the barriers that stop customers buying.
26 issues
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Have you ever thought about how your countdown timer sounds?
· 4 min read -
Should more traffic equal fewer accessibility issues?
· 2 min read -
The State of Ecommerce Accessibility 2026
· 4 min read -
When "Add to basket" looks broken
· 3 min read -
What your accessibility scanner cannot tell you
· 3 min read -
What does an accessibility overlay actually look like
· 1 min read -
You don't need an accessibility overlay
· 5 min read -
Start building FAQ sections everyone can read
· 9 min read -
A French court just made its first major EAA enforcement ruling
· 7 min read -
Subscription pages and accessibility failures
· 6 min read -
The importance of effective Alt Text for product images
· 6 min read -
Why site navigation needs to follow standard interaction patterns
· 8 min read -
What’s the real cost of inaccessibility to you?
· 3 min read -
Browser zoom isn’t a niche behaviour
· 4 min read -
Four ways you can test your store confidently this week
· 4 min read -
This isn’t about future-proofing.
· 3 min read -
AI is wanting to change how you buy things
· 3 min read -
Part 3 of 3: Does it even matter if your store isn’t accessible?
· 3 min read -
Does it really matter if some people can’t buy from you?
· 3 min read -
Worldwide record Black Friday sales… but record losses too?
· 4 min read -
Your custom dropdown might work with a mouse, but does it work without one?
· 3 min read -
What happens when product options block customers from buying?
· 5 min read -
Why your colour contrast matters (and how to test it)
· 5 min read -
Where's your focus?
· 4 min read -
It's a trap!
· 4 min read -
When the price isn't the price...
· 3 min read